Our team specializes in integrated marketing programs that help you
get closer to meeting─and even exceeding─your revenue goals.
We offer top-to-bottom marketing services that deliver results. Strategic. Seamless. Successful.
We help determine what makes your company unique, build the brand behind it,
develop a content and marketing plan to get you noticed by the right prospects,
and ensure everything works together to support your ongoing sales efforts.
Content Development and Marketing
The power of content is a game changer if harnessed and directed to the right audience at the right time. We develop engaging content that will resonate with your audiences, then leverage key influencers and the right communications channels to encourage prospects and customers to take action.
Demand and Lead Generation
Filling the sales pipeline requires more than just eye-catching creative or next-gen marketing technology. Our comprehensive demand and lead generation services cover the entire lead lifecycle─from acquisition to nurturing to ongoing customer communications and engagement.
How It Works
Because B2B buyers are conducting more independent research, the lines of the sales funnel
are becoming increasingly blurred, shifting the responsibility for much of the buyer’s journey
to the marketing department. Carabiner strategically brings together sales and marketing with
a comprehensive set of services in order to:
• Attract and engage the right leads
• Fuel the sales process with the right type of content across the entire buying cycle
• Effectively manage those leads to conversion
So what are you waiting for?
If you’re helping to steer a start-up, a fast-growth company or an organization headed in a new direction
and need branding, marketing, public relations, content development, social media or lead-gen assistance
to get to the next level, then let’s talk.
I recently sat down with technology entrepreneur and ATDC’s acting general manager, Jennifer Bonnett, to learn what it’s been like to grow her career from software developer to CTO to startup community catalyst, and more.read more